Gilberto Villaseñor II Invite

Gilberto Villaseñor II, Chief Visionary Officer of V&V Supremo, talks with Juan (John) Zaragoza, owner of Birrieria Zaragoza, about leaving the corporate workforce to pursue his passion for birria from his hometown La Barca, Jalisco, Mexico, and start his own restaurant. Now in 2021 he is celebrating 14 years of business. Mr. Zaragoza also talks about his persevering efforts during COVID-19.

🎥 Inspira – Part 4: Behind Every Dish, There’s a Story! In this final episode of Inspira with Julio, a partner at Bien Trucha Group, discover how Sweetchilango continues to innovate while honoring the deep-rooted traditions of Mexican cuisine. 🇲🇽✨ 🍽️ Discover how they reinvent classics like the churro sandwich with Mexican-inspired ice cream flavors and explore the cultural influences behind their unique dishes. More than just food—it’s a celebration of heritage, passion, and authenticity. 👀 Watch the final part…

Gilberto Villaseñor II, Chief Visionary Officer of V&V Supremo, talks with Eric Fernandez, Director of Latin Division at Cheney Brothers, about the growth of authentic Latin sourcing over the past ten years in the foodservice industry and the cause behind this culinary growth. Mr. Fernandez also talks about how consumers are responding to health and diet interests by adjusting the ingredients in their food menus.