Inspira Promo

Gilberto Villaseñor II, Chief Visionary Officer of V&V Supremo, talks with Juan (John) Zaragoza, owner of Birrieria Zaragoza, about leaving the corporate workforce to pursue his passion for birria from his hometown La Barca, Jalisco, Mexico, and start his own restaurant. Now in 2021 he is celebrating 14 years of business. Mr. Zaragoza also talks about his persevering efforts during COVID-19.

In this episode of Inspira, Gilberto Villaseñor II, Chief Visionary of V&V Supremo®, speaks with Jessica Perjes, co-owner of Tacotlán, a Chicago restaurant that grew from making just $60 a day to becoming a local favorite. Jessica shares how her family’s vision, her father’s recipes, and her late mother’s inspiration fueled her drive to build a business rooted in tradition, resilience, and community.  Jessica opens up about the realities of being a Latina entrepreneur, from navigating gender bias to leading…

The concluding part of this episode with Juan Zaragoza and Gilberto Villaseñor II, is here. They chat about exceptional customer experiences, quality of food and even his son Jonathan’s culinary excellence, and their family’s role in their thriving food business. Tune in for these last rich insights into their gastronomic legacy!